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Publishing a book can position you as an authority, generate leads, and drive sales—but only if you do it right. In this episode, Michele DeFilippo, a veteran of the publishing industry with over 50 years of experience, reveals the smart way to self-publish. She shares the key differences between real self-publishing and costly scams, why authors should always retain full control, and how a simple booklet can be one of the most powerful tools for closing sales.
Tune In Now to Discover:
- The biggest myths about self-publishing—and what most authors get wrong.
- How to avoid scams and keep 100% control over your book and royalties.
- Why traditional publishing models may not be in your best interest.
- The power of booklets as a lead magnet and how to use them to attract clients.
- Critical elements every self-published book needs to stand out.
- And much, much more!
Quotable
“If you want to sell books, write something that solves a real problem for your audience.”
~ Michele DeFilippo
Invitation From Guest
Download Michele’s free guide, Publish Like the Pros: A Brief Guide to Quality Self-Publishing, to learn how to release a high-quality book while keeping control of your profits and creative vision. Get your copy here: https://tinyurl.com/Publish-Like-the-Pros.
Connect With Our Guest
Website: https://1106design.com
Social Media:
- LinkedIn: https://www.linkedin.com/company/2771108/
- Facebook: https://facebook.com/1106design
- Twitter: https://twitter.com/1106Design


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