Melanie Herschorn guides you in using your book to master your message, design your dream, and build your entire business and brand.

How to use your book to establish authority and credibility. Why creating visibility for your business doesn’t have to include dancing on TikTok, and how your book can become the foundational piece upon which you build your entire business and brand.

Tune in now and get Melanie Herschorn’s thoughts on:

  • When is the right time to start your book marketing, and why is timing crucial?
  • Think the publisher will handle all the marketing? Find out why you still need a personal marketing plan.
  • Explore innovative ways to repurpose your book content to maximize reach and enhance your brand.
  • Social media vs. email marketing: Which is the key to unlocking your book’s potential?
  • And much, much more!


“When an author starts writing a book, they should think about who the intended audience is, what kind of transformation they want the audience to have, and what they want to do with the book afterward.”
~ Melanie Herschorn

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